Publiée 3 juillet 2026
National Sales Manager
WD-40 COMPANY
Saint-Priest, Nouvelle-Aquitaine 69800, France
CDI
Position Overview
The Top Secret Formula? It's Our People.
At WD-40 Company, we're known for creating products that solve problems. But our real competitive advantage is our people.
We're a global business with a human-sized feel, where curiosity is encouraged, ideas are valued, and people are empowered to make a meaningful impact. We're now looking for a National Sales Manager to lead our commercial strategy in France and help drive the next phase of growth across our business.
This role is based Remotely with our French Head office in Lyon - there will be requirements to regularly attend meetings in person.
Applicants must have the authorisation to work in France.
What You'll Be Doing
As our National Sales Manager, you'll lead the development and execution of our national sales strategy across multiple channels, ensuring we continue to grow revenue, profitability, and market presence.
You'll:
This role combines strategic thinking, commercial leadership and people development in equal measure. The position is responsible for leading national sales plans, customer growth, key negotiations, forecasting, e-commerce optimisation and commercial performance whilst coaching a team of account leaders
What You'll Bring to the Role
We're looking for someone who is commercially driven, people-focused and passionate about building strong relationships.
About Us
At WD-40 Company, we believe that purpose-driven and values guided people create amazing outcomes. Our "why" is refreshingly simple - we exist to create positive lasting memories in everything we do.
Why You Should Apply
Do You Align With Our Values?
Please, only consider employment with WD-40 Company if you feel as strongly about our values as we do: We live, breathe, and play by our values every day.
Thank you for considering WD-40 Company in your career search!
#PositiveLastingMemories
At WD-40 Company we foster a culture of inclusion where all individuals are recognized, valued, respected, and experience a sense of belonging. All qualified applicants will receive consideration for employment without regard to individual characteristics that make us unique such as our backgrounds, experiences, qualities, talents, traits, beliefs, and preferences.
#LI-MW1
We've Got You Covered (1) : We've Got You Covered
Our competitive and comprehensive benefits package provides you protection, security, and peace of mind. We offer life-enhancing health, wellness, and financial programs, including annual cash incentive rewards, tuition reimbursement and generous retirement contributions. In addition, we want you to recharge and take time off, so enjoy short-day Fridays, vacation time, paid holidays, and an additional paid week off between Christmas and the new year to spend with family and friends!
The Top Secret Formula? It's Our People.
At WD-40 Company, we're known for creating products that solve problems. But our real competitive advantage is our people.
We're a global business with a human-sized feel, where curiosity is encouraged, ideas are valued, and people are empowered to make a meaningful impact. We're now looking for a National Sales Manager to lead our commercial strategy in France and help drive the next phase of growth across our business.
This role is based Remotely with our French Head office in Lyon - there will be requirements to regularly attend meetings in person.
Applicants must have the authorisation to work in France.
What You'll Be Doing
As our National Sales Manager, you'll lead the development and execution of our national sales strategy across multiple channels, ensuring we continue to grow revenue, profitability, and market presence.
You'll:
- Lead, coach and develop a high-performing sales team.
- Drive strategic customer relationships across national and key accounts.
- Build and execute commercial plans that deliver sustainable growth.
- Partner closely with Marketing to create compelling customer and shopper programmes.
- Identify new business opportunities and expand our presence across relevant channels.
- Use market insights, customer data and e-commerce trends to shape commercial decision-making.
- Lead customer negotiations, forecasting, budgeting and business planning activities.
- Champion collaboration across teams, functions and markets.
This role combines strategic thinking, commercial leadership and people development in equal measure. The position is responsible for leading national sales plans, customer growth, key negotiations, forecasting, e-commerce optimisation and commercial performance whilst coaching a team of account leaders
What You'll Bring to the Role
We're looking for someone who is commercially driven, people-focused and passionate about building strong relationships.
- Significant experience in sales leadership within FMCG, retail or related sectors.
- A proven track record of delivering commercial growth through key account management and business development.
- Strong negotiation, strategic planning and forecasting capabilities.
- Experience leading and developing high-performing teams.
- Excellent stakeholder management and influencing skills.
- A data-driven mindset with the ability to turn insights into action.
- An understanding of modern omnichannel and e-commerce environments.
- Fluent French and strong English communication skills.
About Us
At WD-40 Company, we believe that purpose-driven and values guided people create amazing outcomes. Our "why" is refreshingly simple - we exist to create positive lasting memories in everything we do.
Why You Should Apply
- A strong values-aligned organization where contributions are acknowledged and rewarded, and where 91% of our employees experience a sense of belonging.
- A learning-based culture where 77% of our team believe they can achieve their career objectives.
- Over 94% employee engagement as of our most recent global employee survey.
- 91% of our people actively recommend WD-40 Company as a great place to work.
Do You Align With Our Values?
Please, only consider employment with WD-40 Company if you feel as strongly about our values as we do: We live, breathe, and play by our values every day.
Thank you for considering WD-40 Company in your career search!
#PositiveLastingMemories
At WD-40 Company we foster a culture of inclusion where all individuals are recognized, valued, respected, and experience a sense of belonging. All qualified applicants will receive consideration for employment without regard to individual characteristics that make us unique such as our backgrounds, experiences, qualities, talents, traits, beliefs, and preferences.
#LI-MW1
We've Got You Covered (1) : We've Got You Covered
Our competitive and comprehensive benefits package provides you protection, security, and peace of mind. We offer life-enhancing health, wellness, and financial programs, including annual cash incentive rewards, tuition reimbursement and generous retirement contributions. In addition, we want you to recharge and take time off, so enjoy short-day Fridays, vacation time, paid holidays, and an additional paid week off between Christmas and the new year to spend with family and friends!
